Hyundai was trending on Twitter on Monday due to its Pakistani Twitter handle which tweeted about Kashmir Solidarity Day on February 5.
This tweet went viral on Twitter and created a backlash for the company. Soon after, Hyundai India’s Twitter account issued a clarifying statement on how it had been in Indian markets for 25 years and strongly defended its strong philosophy of respecting nationalism.
This again created a huge controversy over how the South Korean automaker failed to properly apologize for the tweet.
Hyundai Motor tweeted a statement on Tuesday regretting an offense caused to the people of India. “As a business policy, Hyundai Motor Company does not comment on political or religious issues in a specific region. Therefore, it is clearly against Hyundai Motor Policy that an independent distributor in Pakistan has made unauthorized links with cashmere social media posts from their own accounts,” said the statement issued by the Hyundai Motor Company.
The statement also added that its subsidiary Hyundai Motor India is not associated with the distributor in Pakistan and that the company strongly rejects unauthorized non-commercial social media activity by the distributor.
“Hyundai Motor Company has invested in India for many decades and remains strongly committed to Indian customers. We deeply regret any offense caused to the people of India by this unofficial social media activity,” the statement added.
According to some Indian Twitter users, this explanation is not sufficient and requires a proper apology from the automaker after a wavering statement released by the company on Monday. An apology is demanded, after the tweet which was tweeted by Hyundai’s Pakistani Twitter account, by some of the company’s Indian Twitter users.
February 08, 2022